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BALLOON MUSEUM / POP AIR HOW TO INFLATE ART

FROM 23 DECEMBER 2022 TO 12 FEBRUARY 2023, AFTER ROME AND PARIS EDITIONS, POP AIR ARRIVES IN MILAN. THE BALLOON MUSEUM'S INSTALLATIONS WILL BE HELD AT SUPERSTUDIO + IN VIA TORTONA 27.

18 ARTISTS AND 6 THOUSAND SQUARE METRES OPEN FOR CHILDREN AND ADULTS WITH AN EYE ON SOCIALS AND ENVIRONMENTAL IMPACT


The art of socialising through natural element like air trapped in biodegradable latex constructions of zoomorphic shapes offer an immersive experience



Eness is an Australian studio founded in 1997 that produces 3D projection mapping, LED art installations, public art sculptures, and inflatables. The team is made up of creatives from multiple artistic disciplines, including software engineers. You can admire and also get inside their creatures AIRSHIP ORCHESTRA in the first spacious exhibition hall. A collection of enormous beings without a precise identity clustered as in a large orchestral group arrived from a distant imaginary world that invites you to get closer, to walk through its spaces. They observe you in turn with their tiny LED eyes able to orient themselves



Then you pass through an obligatory path to KNOT by Cyril Lancelin, a unique inflatable sculpture without beginning or end bathed in red light and inspired by a knit knot. The French artist expresses a link between human body and architecture with his forms. In his creative career, which began between Paris and Los Angeles in the 1990s, he uses immersive sculptures, drawings, videos, and virtual experiences



The most immersive part of the exhibition is the large pool filled with small balls situated in an environment amplified by the mirrors on the walls and a ceiling of white clouds. During the light and sound performance, bright spheres descend from the ceiling, like an enormous moving circular chandelier; ambient and at times slightly strange sounds give the idea of a great sea in motion. This is HYPER COSMO by Hyper Studio founded in 2016 by Cristobal Baños and Diego Iglesias together with their team of web artists and designers




From immersion into the pool of white plastic spheres, you will pass through the misty atmosphere of a corridor to be walked into the light, feeling a shower of soap bubbles falling on your skin as if in a gentle, silent storm. You are inside QUIET STORM by Quiet Ensemble, a creative studio working with audiovisuals and light-sound installations. The studio was founded in 2009 by Fabio di Salvo and Bernardo Vercelli, focusing its research on the relationship between organic and artificial subjects, developing a particular sensitivity for the hidden or invisible aspects of our everyday life


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