WOULD YOU TELL US WHAT WERE YOUR BEGINNINGS? WHAT LED YOU TO 3D WORLD?
It all started when I was an adolescent surrounding myself with magazines and newspapers from which I would detach pages and cut out elements to recompose them into maxi collages that gave life to imaginary worlds; thence, growing up I went in search of those techniques that led me to generate my worlds to bring them to life in the reality that is now my own life.
WHERE DO YOU GET INSPIRATION FROM?
I can find inspiration everywhere. Moreover, in everyday life I like to imagine how something very simple or natural can be enriched with additional meaning, special effects or turn into something else :)
I really enjoy doing research, both in my field and in totally unrelated areas. I may know hardly anything of the latter, but they can constantly give me new insights to think about.
IS IRONY A CRUCIAL ELEMENT IN YOUR ARTWORKS?
Irony is a crucial element when I deal with my personal artworks because I basically have fun doing it and allow other people to find a moment of amusement in some totally foolish contexts.
In my professional works, however, I prefer to be much more precise and serious thinking about what content and values the client actually wants to communicate.
WHAT ARE THE PIVOTAL ELEMENTS IN VIDEO MAPPING DESIGN? IS THE INTERACTION WITH ARCHITECTURE IMPORTANT?
In the design of a video mapping the first thing to consider is the technical possibility that is available, namely the spaces, the depth, the geometries and shapes, the surroundings, and the light power at your disposal for a certain installation.
These factors lead to a vision of what can be developed in a specific environment, to get then to the creative part that adapt to these characteristics.
Architectures are very important in all of this, and they are often used both to create storytelling and to give the viewer a chance to recognize physical elements which have always been thought of and imagined in the same way for him up to that point.
WOULD YOU TELL US ABOUT YOUR PROJECT FOR THE FASHION FILM FESTIVAL?
This year my project was “Fire from the Earth” in collaboration with the Oh Carla team, an emerging brand that has wanted to rely on my creativity for the past two years and with whom I have been able to experiment so much while always feeling supported.
It is a project that starts from the surreal and shows how humankind and earth come together organically to regenerate in new forms.